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Email Marketing

Learn how to create engaging email marketing campaigns, manage subscriber lists, and grow your online presence a robust content strategy.

Upcoming Classes

Saint Paul, MN

This course is currently offered as a Private Training. Please contact us to customize and schedule your individual or group event.

To conform with social distancing guidelines, we are only offering our classes online at this time.

Course Outline


  • Email marking tools
  • How to choose a marketing platform
  • Getting started with your audience
  • Importing contacts

Creating an Email Campaign

  • Introduction to MailChimp
  • Picking a template
  • Adding content
  • Selecting an audience
  • Testing and sending emails

Subscription Forms

  • Creating subscription forms
  • Customizing forms
  • Managing subscriptions
  • Embedding forms on external websites

Advanced Topics

  • Targeting emails based on activity
  • Creating Automations
  • Segmenting lists
  • Analytics